The Marketplace

Choose exactly the leads that suit you.

See below how it works and join as a partner of VolariLeads.

Step 1 of 3

Create an account and start straight away.

Fill in your business details and service area and you are on the marketplace straight away. You only pay when you actually want to buy a lead.

Step 2 of 3

Browse and pick the leads that fit you.

Once you have access, you only see leads in your region and sectors. Each lead comes with everything you need to decide, including a score that shows the quality of the request.

volarileads.com/portal/marketplace
Search by campaign or postcode
All sectorsSustainabilityHousingInsuranceFinancial
SustainabilityHeat pump 2026

1018 GH · Amsterdam

0

Mid-terrace house, built 1998, hybrid heat pump, ISDE subsidy planned.

EmailPhoneAddressIdentity
Exclusive available
HousingRent reduction

3511 LZ · Utrecht

0

Social rental, 62m², current rent €820, uncertain about WWS points.

EmailPhoneIdentity
Exclusive available

How the quality score is built

Answers and verification of the requester make up the score.

Every lead gets a score from 0 to 100, made up of two parts.

70 points come from the requester's answers: the desired solution, property type, budget, timeline.
30 points from verification: email, phone number, and identity all checked.

The higher the score, the better the quality of the request.

SustainabilityHeat pump 2026

M. de Vries

1018 GH Amsterdam2 hours ago
Score0/100
Form answers · 70 pts+65/70
Desired installation+20/20
Heat pump
Housing type+15/15
Detached
Build year+10/15
1990–2005
Timeline+14/14
Within 3 months
Budget+6/6
€10,000–€15,000
Verification · 30 pts+30/30
Email
Deliverable · 100%
+10/10
PhoneSMS verified
Mobile
+10/10
Identity
Name + postcode match
+5/5
Behaviour
Human-like signals
+5/5
Exclusive availableShared buying opens after 24 hours

Step 3 of 3

Buy the lead and win your new customer.

Choose how you buy the lead: exclusive just for you, or shared with up to three buyers. Every lead is exclusive-only for the first 24 hours.

Lead arrives

Exclusive only

24 hours

Exclusive or shared

Up to 3 shared buyers

Premium

Exclusive

You're the only buyer who sees this lead. No competition, no race.

Availability

Until a shared slot is claimed

Buyers

Single buyer

  • You are the only one who receives this lead.
  • Best chance of conversion.
  • Still available exclusively after 24 hours, until a shared buyer steps in.

Shared

Lower price per lead. More leads for the same budget. Whoever calls first has the best chance.

Availability

After 24 hours

Buyers

Up to 3 buyers

  • Lower per-lead cost.
  • Maximum three buyers, never more.
  • Same verification, same score, same data.

Need help closing the customer? Let us know.

Frequently asked questions

Questions about the marketplace.

What checks does a lead pass before reaching the marketplace?
Four checks: whether the email address is deliverable, whether the phone number exists, whether the identity is plausible, and whether the postcode falls within the requested service area. We also check whether the form was filled out by a human. All results are visible on the lead detail page.
How do I know the lead is genuinely interested?
Each lead receives a personal AI report about their situation after filling in the form, with indicative numbers, regulations, and next steps. That's a real exchange of value: the lead gets something useful in return for their data. By the time you make contact, the lead is already informed and actively looking for a professional.
How quickly does a new lead appear?
Immediately. As soon as a request has passed our verification, the lead appears on the marketplace and you receive a notification at that same moment.
How is a lead delivered to me?
You receive an email notification immediately and see the lead in the portal. You can also enable SMS alerts in your settings.
Won't I get the same lead twice if I've already bought it?
No. If a lead matches the email or phone number of someone you bought in the last 90 days, the marketplace hides it before you see it. The duplicate check runs automatically per buyer, so someone you're already in conversation with never lands on your invoice twice.
Can I adjust my region or sectors later?
Yes, at any time. You can add or remove sectors, expand or narrow your service area down to the postcode level, and adjust the number of leads you want. Changes apply immediately on the marketplace.
Will there be a VolariLeads app?
A native app is on the roadmap. In the meantime, the portal works fully on your phone.

Will you join the VolariLeads marketplace?

Create an account and browse the marketplace, no strings attached. You only pay for leads you choose yourself.